DirectPortes
YouCo has been chosen by DirectPortes, a French designer door specialist, to offer a high-level shopping experience to its customers, thanks to its highly customised e-commerce site.
The customer required that sales focus be shifted from offline to online by revamping its website to make the quotation creation process clearer and more conscientious, a major task to meet all customer needs.
To implement the project, YouCo provided in-depth consultancy for the restyling of the website and, in particular, for the creation of a customised configurator for the customer’s needs.
The objective of differentiating itself from its competitors was achieved by creating an innovative e-commerce website, created with the intention of ensuring extremely detailed customisation and user autonomy based on full knowledge of prices and variants of each individual piece.
Also, with the intention of providing specific support to customers who find it difficult to customise products of interest on their own, YouCo also offered DirectPortes the opportunity to create customised shopping carts tailored to the requirements of the potential customer.
This way, once logged in, the customer can view the shopping cart already stocked with his or her choices and ready to finalise the purchase without having to take any further action.
This project is one of a kind, so far without a competitor in France.
The company has significantly reduced the time taken to create quotations, achieving increased online sales, estimated at 80% compared to 50% before the revamp.
Design thinking
This design methodology uses the creative approach, typical of designers, to develop innovative and specific solutions for the client.Vai alla pagina di dettaglio
Web site design
This activity concerns the design, integration and creation of tailor-made web platforms, following the technological needs of the client (e-commerce, private areas...).Vai alla pagina di dettaglio
Usability test
Testing digital products analyzing the effectiveness of the User Experience to start a process of continuous improvement.Vai alla pagina di dettaglio
UI / UX design / branding
Activity that allows developing digital products, such as apps and websites, user oriented: effective, simple, useful and pleasant.Vai alla pagina di dettaglio
YouCo enabled us to fully achieve our business goals by creating an all-round customised product and built-in step-by-step synergy.
The specialised team that supported us down to the last detail in this digital transformation process was able to win our trust with an approach characterised by professionalism and readiness to solve problems.
We are very pleased with the current result in terms of user experience and business goals achieved thanks to an aesthetically pleasing website, which has been well-structured to offer the customer the best possible shopping experience.
Conscious of the great expertise of the YouCo team, we will certainly return to the innovative solutions offered for the digitalisation of businesses in the future.
Romaric Cassinari,
DirectPortes Owner
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